"They refined the crucial 20% that made everything click perfectly."
Despite a decade of experience training over 10,000 researchers, Dr. Andrew Churchill’s positioning kept him trapped in small-scale, budget-limited engagements. Known online as “Andy,” his brand failed to communicate the authority and expertise necessary to attract decision-makers at top universities.
We rebranded him as Dr. Andrew Churchill, reinforcing his PhD credentials and shifting his messaging to target institutional leaders instead of individual PhD candidates. His brand narrative was redesigned to highlight his decade-plus experience and the institutional impact of his training programs.
The result? Universities now recognize his expertise within minutes rather than months, leading to multi-year contracts and $50K+ program licensing deals. By repositioning him as the go-to authority, Dr. Churchill no longer chases small engagements—he commands institutional-level fees with confidence.
75+ brands & Businesses
Transformed using our research-backed approach
$100k offers
Premium, research-backed offers we built
5 figure launches
The results our clients get when working with us
5-7x Roi Increase
We have built out for our clients
Dr. Ashley Ruba was stuck competing against low-cost coaches offering generic career advice to PhDs. While her personal story was compelling, it overshadowed the tangible value of her services, leading prospects to price-shop rather than recognize her as a premium industry transition expert. Worse, her competitors frequently copied her ideas, further diluting her differentiation.
We repositioned her brand to focus on her proprietary, results-driven framework rather than just her personal journey. By carving out a niche within a niche—helping PhDs land top-tier industry roles—Ashley eliminated price-sensitive leads and made it clear that her methodology delivered a level of expertise competitors couldn’t replicate.
The result? Multiple five-figure launches, significantly reduced price resistance, and a market position so strong that even copycats couldn't compete. Prospective clients now see her as the definitive authority, investing in her expertise rather than shopping for the cheapest option.
Yes, It Really Works:
Darren Kanthal - The Kanthal Group
"No Cookie-Cutter Strategy—Just A Process That Actually Fit Us."
"Working with Graewolves didn’t feel like getting a ‘branding package’—it felt like building something just for us. They actually listened—to us, to our ideal clients—and shaped everything around what we needed. And when we changed direction? No stress. They adapted like pros. Honestly, working with them was the easiest ‘yes’ we’ve made."
Joshua Dolezal (phd) - Joshua Dolezal Coaching
"I have signed three new clients since January 1 and a fourth offer has been verbally accepted."
"When I started with Graewolves, I thought scaling to $40K was 2-3 years away. After implementing their frameworks, I locked in $14K in just six months—nearly double my entire previous year's revenue. They didn't just help me raise rates; they transformed how I package and present my services."
Jacob Pegs - Modern Maker
"They Helped Me Ditch the Shrimp and Attract the Whales."
"Before working with Graewolves, my brand positioning was scattered—I was still talking to beginners while trying to attract high-level clients. Jason and Milly helped me refine my messaging so that my content now speaks to the people I actually want to work with. The result? My engagement dropped, but my revenue shot up by 25%. Less effort, higher-paying clients."
100+ PHDs Coached
in science communication, presenting and branding
17K+ LI Followers
How quickly clients see results
featured on tedx
The results our clients get when working with us
5-7x Roi Increase
We have built out for our clients
Dr. Ashley Ruba was stuck competing against low-cost coaches offering generic career advice to PhDs. While her personal story was compelling, it overshadowed the tangible value of her services, leading prospects to price-shop rather than recognize her as a premium industry transition expert. Worse, her competitors frequently copied her ideas, further diluting her differentiation.
We repositioned her brand to focus on her proprietary, results-driven framework rather than just her personal journey. By carving out a niche within a niche—helping PhDs land top-tier industry roles—Ashley eliminated price-sensitive leads and made it clear that her methodology delivered a level of expertise competitors couldn’t replicate.
The result? Multiple five-figure launches, significantly reduced price resistance, and a market position so strong that even copycats couldn't compete. Prospective clients now see her as the definitive authority, investing in her expertise rather than shopping for the cheapest option.
"They refined the crucial 20% that made everything click perfectly."
Yes, It Really Works:
Dr Ashley Ruba, After Academia
"I Didn’t Even Know What Brand Strategy Was—Now, I Have Clarity and Confidence."
For years, I had no brand strategy. I was just creating content, hoping to help people, but I had no idea how my messaging was actually coming across. Then I met Jason on LinkedIn, and what started as a simple conversation turned into a game-changing shift in how I approach my business. Graewolves helped me see the bigger picture—how to stand out in a crowded space, how to position my brand, and most importantly, how to make my work actually connect with the right people. I went from feeling lost to having a clear direction for my business and brand.
Dr Christina Aidy
I have signed three new clients since January 1 and a fourth offer has been verbally accepted.
I made roughly $8K from my business in 2024. I have now locked in nearly $14K through June, not counting other on-demand services. When I came to Graewolves, I thought that my goal of scaling to $40K was at least 2-3 years away. I now believe that I will come close to hitting it this year.
Jimmy Hutton, Unlearn Anxiety
Unlearn Anxiety Wouldn’t Exist Without Graewolves."
"Rebranding from Mindful Mastery Method to Unlearn Anxiety was one of the best decisions I’ve ever made—and I wouldn’t have done it without Graewolves. They didn’t just rename my business. They helped me rebuild my entire positioning, messaging, and brand identity. Now, instead of feeling lost in the noise, I have a brand that stands out and a message that resonates deeply."
"They refined the crucial 20% that made everything click perfectly."
Despite being a nationally recognized expert in cybersecurity, business, and ethics, Rick Jordan struggled with a fragmented and misaligned personal brand. His podcast (All In with Rick Jordan), his company (ReachOut Technology), and his social media presence all felt disconnected, lacking a unified voice and strategy. Previous marketing agencies failed to align his public persona with his business and podcast, leading to inconsistent messaging that diluted his impact.
To fix this, we rebuilt his brand architecture from the ground up, ensuring every touchpoint—his personal brand, podcast, and company—reinforced one another. We identified core themes that ran across all three and restructured his messaging to create a clear, recognizable identity that carried through every platform. By integrating a strong video-first approach, we amplified his voice across social media, ensuring that his content no longer felt like separate entities but a cohesive, strategic ecosystem.
The results? A 200% increase in social engagement, stronger brand alignment across all platforms, and early adoption of Instagram Reels that positioned Rick as a digital leader. With his brand now fully integrated, Rick secured high-profile opportunities, including guest judge invitations on David Meltzer’s show, increased media visibility, and greater industry recognition.
100+ PHDs Coached
in science communication, presenting and branding
17K+ LI Followers
How quickly clients see results
featured on tedx
The results our clients get when working with us
5-7x Roi Increase
We have built out for our clients
"They refined the crucial 20% that made everything click perfectly."
Despite being a nationally recognized expert in cybersecurity, business, and ethics, Rick Jordan struggled with a fragmented and misaligned personal brand. His podcast (All In with Rick Jordan), his company (ReachOut Technology), and his social media presence all felt disconnected, lacking a unified voice and strategy. Previous marketing agencies failed to align his public persona with his business and podcast, leading to inconsistent messaging that diluted his impact.
To fix this, we rebuilt his brand architecture from the ground up, ensuring every touchpoint—his personal brand, podcast, and company—reinforced one another. We identified core themes that ran across all three and restructured his messaging to create a clear, recognizable identity that carried through every platform. By integrating a strong video-first approach, we amplified his voice across social media, ensuring that his content no longer felt like separate entities but a cohesive, strategic ecosystem.
The results? A 200% increase in social engagement, stronger brand alignment across all platforms, and early adoption of Instagram Reels that positioned Rick as a digital leader. With his brand now fully integrated, Rick secured high-profile opportunities, including guest judge invitations on David Meltzer’s show, increased media visibility, and greater industry recognition.
Dr. Ashley Ruba was stuck competing against low-cost coaches offering generic career advice to PhDs. While her personal story was compelling, it overshadowed the tangible value of her services, leading prospects to price-shop rather than recognize her as a premium industry transition expert. Worse, her competitors frequently copied her ideas, further diluting her differentiation.
We repositioned her brand to focus on her proprietary, results-driven framework rather than just her personal journey. By carving out a niche within a niche—helping PhDs land top-tier industry roles—Ashley eliminated price-sensitive leads and made it clear that her methodology delivered a level of expertise competitors couldn’t replicate.
The result? Multiple five-figure launches, significantly reduced price resistance, and a market position so strong that even copycats couldn't compete. Prospective clients now see her as the definitive authority, investing in her expertise rather than shopping for the cheapest option.
"They refined the crucial 20% that made everything click perfectly."
"Using my TONIC design, I was able to get a beautiful and efficient website launched in less than SIX HOURS without the help of a developer or designer. Go for it — you won't regret it!"
— Jessica Maddry, phd (c)in Education
"I just launched my business and buying my TONIC template was the best investment I could have made. I loved working with my template— it was so easy and fun! I’m not techie AT ALL and I was able to figure out everything easily."
— Nejc Jamscek, copywriter
"I looked through every single Showit template I could find — hundreds! — and none came even remotely close to the beauty and strategic design of Tonic."
— DR David Mendes, Podcast Host & Career coach
"No more buying templates that are hard to use and getting stuck. The best part is that I put everything together in one weekend. The download to completion couldn't be easier."
— Bobby Ansari
"I spent months working on my old website. I was trying to save money by using price-driven web templates that needed custom coding.... but ended up with nothing. With TONIC, I had a full customized website up and running in ONE WEEK, y’all!
— Darien Davis, Ai consultant
Dr. Ashley Ruba was stuck competing against low-cost coaches offering generic career advice to PhDs. While her personal story was compelling, it overshadowed the tangible value of her services, leading prospects to price-shop rather than recognize her as a premium industry transition expert. Worse, her competitors frequently copied her ideas, further diluting her differentiation.
We repositioned her brand to focus on her proprietary, results-driven framework rather than just her personal journey. By carving out a niche within a niche—helping PhDs land top-tier industry roles—Ashley eliminated price-sensitive leads and made it clear that her methodology delivered a level of expertise competitors couldn’t replicate.
The result? Multiple five-figure launches, significantly reduced price resistance, and a market position so strong that even copycats couldn't compete. Prospective clients now see her as the definitive authority, investing in her expertise rather than shopping for the cheapest option.
Yes, It Really Works:
Sam sierra, untethered phoenix
"I Didn’t Even Know What Brand Strategy Was—Now, I Have Clarity and Confidence."
For years, I had no brand strategy. I was just creating content, hoping to help people, but I had no idea how my messaging was actually coming across. Then I met Jason on LinkedIn, and what started as a simple conversation turned into a game-changing shift in how I approach my business. Graewolves helped me see the bigger picture—how to stand out in a crowded space, how to position my brand, and most importantly, how to make my work actually connect with the right people. I went from feeling lost to having a clear direction for my business and brand.
Georgina shute
I have signed three new clients since January 1 and a fourth offer has been verbally accepted.
I made roughly $8K from my business in 2024. I have now locked in nearly $14K through June, not counting other on-demand services. When I came to Graewolves, I thought that my goal of scaling to $40K was at least 2-3 years away. I now believe that I will come close to hitting it this year.
Jimmy Hutton, Unlearn Anxiety
Unlearn Anxiety Wouldn’t Exist Without Graewolves."
"Rebranding from Mindful Mastery Method to Unlearn Anxiety was one of the best decisions I’ve ever made—and I wouldn’t have done it without Graewolves. They didn’t just rename my business. They helped me rebuild my entire positioning, messaging, and brand identity. Now, instead of feeling lost in the noise, I have a brand that stands out and a message that resonates deeply."
What We're Known For:
Results Many clients see:
● Up to 2x higher pricing power within 6-12 months
● Up to 5x more qualified leads (and less time wasted on unqualified le
● Faster sales cycles with fewer objections
● Clear brand positioning that scales with your growth
● You become the safest, smartest choice for your ICP
We transform how your market sees, trusts, and chooses you. So you charge more, Spend less time convincing, close deals faster, and scale without stress. We distilled thousands of hours of research into a system that moves you from “just another option” to “the only logical choice.” It’s so precise, it almost feels unfair.